i just checked it out quickly. it might have some potential, but honestly i could see it falling into the vast realm of ho-hum car websites. its needs something new, bigger, better, etc to set it off.
and fyi, IE 7 doesnt like some of the header info.
Quote:
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<!--[if lte IE]> <![endif]-->
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^^is right at the top of the page.
good luck to your friend
